Direct Postal Marketing

To sell via the post you need three things:

First, you need a mailing list

Second, you need a fulfilment and despatch system

Third, you need a way of getting your post read

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To sell via the post you need three things. 

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First you need a mailing list - this can be researched by yourself or bought in from an outside supplier. Often, we can help you source this list.

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Second you need a fulfilment and despatch system - there are significant discounts available with bulk postal mailings, first by using a Royal Mail account (rather than buying stamps or having a franking machine) and second by sorting the mail for Royal Mail and in return getting a sizeable discount. You will also need a way of getting the items into envelopes - something that mailing fulfilment companies have. We can put you in touch with a company and even get a quote for your mailing on your behalf.

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Third you need a way of getting your post read - most postal material is opened and glanced at, but most of it is then thrown away within moments.   But if you write in a particular way you are much more likely to get your material read. Again, we can help with this, if you wish.

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Finally there is a variant system for postal mailings to schools known as a “shared mailing”. The average shared mailing costs around 20% of the solo mailing price.

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Organise your mailing through Schools.co.uk and benefit from a free email send to a list of your choice.

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Rough pricing guide for a Shared Mailing

Get in touch for an exact price based on your specifications

Rough pricing guide for a Solo Mailing

Get in touch for an exact price based on your specifications

For more information about how we can help with your postal marketing campaign, please email Stephen@schools.co.uk or call 01604 880 927. Alternatively, you can use our Contact Form below.