One of the most interesting things about GDPR is the way in which different companies that sell into the education sector have responded to the regulations in completely different ways.
Some have stopped advertising altogether in a wait-and-see policy; some are still using email; some are using email but in a different way; some have returned to the postal systems with its options of shared and solo mailings; and some are looking to sell just through their websites.
Schools.co.uk has produced a unique report drawing not only on the various ways that the companies we deal with are handling the situation, but also reporting information gathered from the web marketing side of our company that runs a number of blogs which are financed through interactive advertising processes.
There is no doubt that the results of GDPR have been very interesting, and indeed some companies have already found new opportunities within their advertising programme as a result of the way the market has changed.
If you would like a free copy of “After the deluge: How companies that sell into the education market are adjusting their strategies to cope with GDPR” please email Sam@schools.co.uk and request a copy of “After the deluge”. We’ll email it straight back to you.
If you have any questions about the report or any other aspect of our work please do call 01604 880 927 or email Stephen@schools.co.uk
There is more information about all our services on www.schools.co.uk